When you base decisions on facts not guesses, your campaigns become more effective. Here are 9 ways to turn your data into ...

AI and machine learning are reshaping how brands interact with their audiences and redefining campaign management, customer ...

Measuring the ROI of digital marketing isn’t just about crunching numbers; it’s about uncovering what’s truly driving growth.

Email marketing remains one of the most effective digital channels. Recognizing this potential, JumpFly aims to provide clients with strategic, data-driven email campaigns that drive meaningful ...

Today’s data-driven marketing reality is practically unrecognizable compared to the industry landscape of just five years ago. The number of marketplace shifts that have happened in that seemingly ...

To encourage the uptake of complex therapies in clinical practice, brand teams must ensure they use data-driven insights to ... personalised emails from reps, email campaigns from the brand ...