marketingtechnews.net

61% of marketers believe consumer segmentation is an outdated marketing method

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Six in 10 UK marketers (61%) believe consumer segmentation – the ...
Nature

Customer Churn Prediction and Segmentation

Customer churn prediction and segmentation have emerged as pivotal areas of research and practice, given their substantial impact on revenue protection and strategic customer management. These methods ...
Business Wire

Enhance Your Customer Reach With the Right Segmentation Strategy | Infiniti Research Reveals Key Customer Segmentation Models to Consider

LONDON--(BUSINESS WIRE)--A well-known market intelligence company, Infiniti Research, has announced the completion of its latest article on types of customer segmentation models. It often proves to be ...
Business Wire

What Are the Perks of Using Customer Segmentation Analysis? Infiniti Research Reveals How Retailers Can Benefit From Customer Segmentation

LONDON--(BUSINESS WIRE)--A well-known market intelligence company, Infiniti Research, has announced the completion of their recent article on the perks of using customer segmentation analysis in ...