The custom-built prototype takes see-through specs to a whole new level, making it one of the most intriguing JS models in ...
One persona’s small-shop attitude and one-to-one service secured his company’s place in a challenging market, and helped revitalize the Gretsch brand ...
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Iconic Guitars forms a partnership to watch as it recruits former Fender Master Builder John CruzNAMM 2025: Fast-rising boutique guitar firm Iconic Guitars has ... Cruz held the role of Senior Master Builder at Fender’s high-end Custom Shop, but left in 2020 amid online controversy linked ...
With the core of the guitar ready, it was on to paint and then to its custom electronics. [Matteo] built in not only a set of pickups and other common electric guitar parts but also integrated a ...
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