The Volvo 122/Amazon had a slogan “Drive it Like You Hate It.” These were stylish cars but underneath, the powertrains were fairly rugged and agricultural. 122s helped build Volvo’s ...

For 17 years, Ford Motor Co. used “Quality is jobone,” both to convince car buyers of its ... “Better ideas. Driven by you.” But printing slogans onposters, atop memo pads and in other ...

One of the most successful advertising slogans of all time ... the soul-less “A Company of Ideas.” That line really makes you willing to plunk down luxury-car cash for a new ride, doesn ...