In today’s Digest, Nine and Paramount-Ten’s ad sales merger talks, Perplexity’s decision to pause new ad sign-ups, and the ...

Omnicom is buying Interpublic Group in a stock-for-stock deal that will create the largest ad agency in the world with combined annual revenue of almost $26 billion and more than 100,000 employees.

Omnicom is buying Interpublic Group in a stock-for-stock deal that will create the largest ad agency in the world with combined annual revenue of almost $26 billion. The names may be unfamiliar to ...

NEW YORK & PARIS & LONDON & MONTREAL--(BUSINESS WIRE)--Equativ, the global independent ad tech company, today announces its merger with Sharethrough, one of the top independent omnichannel ad ...

Facebook recently announced plans to cut its number of ad units in half. New findings on the effectiveness of various Facebook ad formats in the first quarter support the social network’s move to ...