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Coors Light, Super Bowl
Coors Light is changing its name — here’s why
Coors Light is changing its name to Mondays Light ahead of Super Bowl Sunday. As part of the campaign, it misspelled "Refreshment" on a billboard ad.
Coors Light Is Making A Major Change Immediately After The Super Bowl
Super Bowl season is upon us, and Coors Light is introducing new packaging in light of the big game. Here's what you need to know.
Coors Light is rebranding for a 'Case of the Mondays' after the Super Bowl
The popular Denver-based beer company Coors Light is temporarily changing its name in preparation for one of the "Mondayest Monday to ever have Mondayed."
Why Coors Light is focused on Super Bowl Monday
A survey conducted by Talker Research and Coors Light revealed that 76% of respondents preferred other days of the week to Monday, and 41% singled out the Monday following the Super Bowl as one of the worst of the year. This was especially acute among football fans lamenting the return to work but also, the end of the season.
Coors Light announces it is changing its name but there's a twist sports fans will appreciate
Coors Light has plans to change its name in light of the upcoming Superbowl. The brand made the announcement on Wednesday after they shared a series of ads on Monday this week containing a spelling mistake.
9h
on MSN
Coors Light's 'Mondays Light' Promotion Plays Off Its Typo
Key Takeaways On Monday, Coors Light rolled out an advertising campaign that included an unfortunate typo.The brand called ...
Parade on MSN
2d
Coors Light Ad Sparks Concern Among Fans: 'How Does This Even Happen?'
Coors Light launched an advertisement for its beer that was supposed to read “Mountain Cold Refreshment,” but actually said ...
9h
on MSN
Coors Light is changing its name
Coors Light announced Wednesday that it’s temporarily changing its name to “Mondays Light” in an attempt to “bring chill to ...
mybeerbuzz.blogspot.com on MSN
2d
Coors Light Statement on Misspelled Ads
This morning, we released a series of ads leading up to the Big Game intended to make Coors Light look even colder, and we’re ...
16h
Coors Light rebrands after releasing series of ads with spelling error
UNDATED (CNN/CNN Newsource/WKRC) - Coors Light has temporarily rebranded itself after releasing a series of ads that ...
The Beaumont Enterprise
9h
Coors Light aims to lift spirits and sales after the football season ends with new ad
Coors Light is changing its name for a limited time as a marketing pitch to football fans with the 'Case of the Mondays' ...
Cheddar
8h
Coors Light Embracing Everyone’s Favorite Day… Monday
Coors Light is embracing that awful day with a new campaign and a new temporary name, "Mondays Light!" ...
1d
on MSN
Ahh, nothing like some ‘refershment’ from a beer
CLEVELAND, Ohio – Breweries often promote the refreshment that reportedly comes from drinking their beer. It’s been a buzz ...
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