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Musk, Tesla and brand value
Tesla brand value shed $15 billion in 2024 with aging lineup, Musk at helm, researchers found
The value of Tesla’s brand dropped for a second straight year, according to research and consulting firm Brand Finance.
Tesla’s brand value plummeted in 2024 as Musk antagonised
Tesla‘s brand value plummeted in 2024, paving the way for Toyota to claim the top spot as the global auto market’s most valuable brand. According to research from the consulting firm Brand Finance, the US EV maker’s brand value dropped 26 per cent last year to $43bn (£35bn),
Tesla’s aging lineup and Musk’s polarising influence drag brand value down by $15 billion
Tesla’s brand value dropped 26% in 2024, driven by an aging vehicle lineup and Elon Musk’s polarising influence.
Toyota World’s Most Valuable Car Brand, Tesla Falls To 4th Over Aging Cars, Musk
Hyundai, Mercedes and Toyota were all ranked ahead of Tesla, and BMW is just one place behind in Brand Finance's study
22h
16 Value Propositions To Make Your Brand A 2025 Standout
Brands should focus on creating exceptional products because the product itself is what defines the brand’s value.
1d
Tesla Lost $15 Billion In Brand Value In 2024, Report Says: Did Elon Musk's Political Push Hurt EV Giant?
Tesla's brand value fell in 2024 and the company drops down the top 100 list from Brand Finance, thanks in part to Elon ...
3d
on MSN
Tesla's 'Brand Value' Plummeted By $15 Billion In 2024: Report
Tesla's trillion-dollar stock market valuation may sound like a win. But here's another metric that paints a far less rosy ...
22h
10 most valuable brands in the world in 2025; find out India’s leading brand
In 2025, Brand Finance ranked the world's most valuable brands, highlighting companies like Apple, Microsoft, Google, and ...
1d
Is Luxury Still Worth It? Luxury Brands Try To Justify High Prices
Luxury, once deemed immune to market shifts, faces a reality check post-Covid. Surging prices spark consumer doubts on social ...
2d
on MSN
Woolworths, Coles value slumps following price gouging allegations
Australia has a new most valuable brand after Woolworths and Coles’ stocks slumped on allegations of false discounting.
2d
Top 10 most valuable global brands in 2025: Find out India’s most valuable brand
Indian brands are increasingly asserting their presence on the global stage, with Tata Group once again leading the way.
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