Northwest Arkansas Mall is a shopping mall located in Fayetteville, Arkansas. The shopping center began as Northwest Arkansas Plaza, a single-level mall of 570,000 square feet leasable square feet. It was developed by General Growth Properties, and among the original tenants were Sears, Dillard's, and F. W. Woolworth Company. Other tenants …Northwest Arkansas Mall is a shopping mall located in Fayetteville, Arkansas. The shopping center began as Northwest Arkansas Plaza, a single-level mall of 570,000 square feet leasable square feet. It was developed by General Growth Properties, and among the original tenants were Sears, Dillard's, and F. W. Woolworth Company. Other tenants included Osco Drug, The Jean Joint, Beall’s, The Boston Store and Malco Theatres. Construction began in late 1977 on another anchor store, JCPenney, which opened in 1978.